Case Study · EAZY DMS

How a leading electrical & electronics brand redefined distribution

A major player in India’s electrical and electronics sector moved its distribution onto EAZY DMS, integrated with SAP and Tally: 35,000+ distributors onboarded in a six-month phased rollout, and revenue up 69% in three years.

Across voltage stabilisers, appliances, batteries and solar solutions.

The Challenge

The distribution dilemma

A major player in India’s electrical and electronics sector was struggling:

  • Zero real-time visibility into sales and stock

  • Manual scheme management eating up time

  • Poor integration with existing systems

  • 1,350+ distributors operating in the dark

The result? Lost opportunities, compliance issues and frustrated partners.

The Solution

Smart DMS, smarter operations

EAZY DMS, connected to SAP, Tally and Busy, with a mobile SFA and a custom POS.

  • EAZY DMS

    Standardised operations

    Vanilla DMS for every distributor, with dealer and distributor portals for self-service.

  • Integration

    SAP at the core

    API-driven integration with SAP as the primary system, Tally and Busy for distributor billing, and a data lake for consolidated analytics.

  • Schemes

    Advanced scheme engine

    Target and on-spot schemes calculated automatically.

  • Compliance

    Built-in controls

    No negative stock and backdating locks: safeguards that prevent errors rather than catch them.

  • Analytics

    50+ reports

    Distributor performance, branch- and item-wise analytics, sales returns, live inventory, stock movement, valuation and outstanding management.

  • Automation

    Works 24/7

    Daily sync reports mailed to every distributor automatically, and role-based dashboards for every stakeholder.

Web portal, mobile SFA and custom POS on a cloud-native architecture: scalable, secure and real-time.

The Results

The results

Impact that speaks volumes:

  • Revenue growth

    Revenue up 69% in three years.

  • Operational excellence

    Manual processes eliminated, 100% compliance achieved and real-time data visibility.

  • Partner satisfaction

    Automated notifications, self-service portals and POS-enabled retailers.

Ready to transform your distribution?

If you’re managing any of these, let’s talk.

  • 100+ distributors
  • Multiple product lines
  • Compliance controls
  • Integration challenges